What we've been up to lately...

A look Behind the Scenes (and Screens)

Some projects move fast, others simmer for a while, but each one gets our full creative attention. Here’s a peek at the work we’ve been pouring ourselves into recently.
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Big message. Tiny space.

Big message. Tiny space.

Ryan wanted to pack a lot of company info into a banner ad that was both super long and super fast. We had ten seconds and a layout that didn’t exactly play nice with traditional design rules. So we went back and forth with their team — refining copy, testing layouts, and finding that sweet spot between clarity and impact.

The team from Ryan shared a few layout ideas they wanted. We blended their concepts with our custom transitions and overlays from their TMVP video to keep things cohesive and clean. A few quick tweaks later, the final piece hit the mark; eye-catching, polished, and just the right kind of bold.

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Building one unified sales process for a global team

Building one unified sales process for a global team

GlobalLogic, a Hitachi company, asked us to help redesign their end-to-end sales process — the foundation for everything from enablement to training. With more than 180 reps around the world, the goal was to create one clear, repeatable process that defines how their entire team operates, including how they work within Salesforce.

Once the process is locked, we’ll fill in the gaps from developing every asset, deck, and training material needed to bring this new approach to life.

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Showcasing culture across continents

Showcasing culture across continents

Ryan came to Richter looking for a video that could both educate current employees and attract new talent. They wanted real voices from their global team, which meant filming across multiple offices in Canada, the UK, and India.

Richter coordinated all three international shoots simultaneously over two days, capturing authentic moments from employees around the world. The footage was then edited into a polished, cohesive video that gave Ryan exactly what they needed: a compelling story of their culture, told by the people who live it every day.

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Making water treatment engaging and interactive

Making water treatment engaging and interactive

De Nora, a global leader in water treatment technologies, partnered with Richter to create an interactive kiosk for a major industry event. The goal was to give their team a visually engaging, easy-to-navigate tool that could educate attendees while highlighting what sets De Nora apart in the water treatment space.

With just over a month to bring it to life, we worked closely with the De Nora team to translate complex processes into a dynamic, interactive story. The final experience not only showcased their innovations but also provided the sales team with a compelling way to connect with audiences and spark meaningful conversations.

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Fast, focused, and on the doorstep.

Fast, focused, and on the doorstep.

Windstream came to Richter looking for a series of training videos to help their sales team master the do’s and don’ts of door-to-door selling and better promote their fiber offering. Richter collaborated closely to develop concepts and scripts for all ten videos, ensuring each one was practical, engaging, and on-brand.

The big challenge came with filming all ten videos in just two days. Through detailed pre-production planning, Richter coordinated every element of the shoot, executed it flawlessly, and then moved straight into editing. The result: all ten training videos delivered on time, providing Windstream’s sales team with the tools they needed to succeed.

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Capgemini Capturing the energy of a live event

Capgemini Capturing the energy of a live event

Capgemini was hosting their annual World Wealth Report event in NYC and wanted a video that highlighted speaker panels, testimonials, and the overall atmosphere. Richter worked closely with their team to plan exactly what footage was needed, ensuring nothing was missed during the short event window.

With precision and expertise, our top videography team captured every key moment. We then collaborated with Capgemini to edit the footage into a visually stunning, engaging recap that showcased the event’s energy. The final video delivered exactly what they wanted and more, leaving the client thrilled with the results.

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Safelite’s CEO Story

Safelite’s CEO Story

When Safelite set out to tell the story of their CEO, Renee, they didn’t want a typical executive bio. They wanted something with heart, personality, and a bit of digital flair. So together, we got to work bringing that vision to life.

The concept was simple but clever: let the real Renee introduce herself, then hand things off to her animated avatar to carry the rest of the story. The challenge? Creating a digital version that felt true to Renee and aligned with Safelite’s brand.

Working closely with the Safelite team, we fine-tuned every detail of the avatar—from her expressions to the visual style—to strike the right balance between playful and professional. Meanwhile, Safelite’s team captured the live-action footage for the intro and outro and recorded clean, high-quality voiceover audio for the animated portion.

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Where sales meets interaction

Where sales meets interaction

From concept to reality—an interactive kiosk designed to engage, inform, and impress.

Blue Yonder approached Richter with an urgent need: a next-generation interactive kiosk that could elevate their trade show experience while overcoming key logistical and usability challenges. Their existing solutions—clickablePowerPoints and Figma-based designs—offered either flexibility or interactivity, but never both. Maintaining and adapting content across multiple industry events had become cumbersome, and as each show required new product-level slides and demos, which time and resources did not allow.

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Turning deep insights into digestible stories

Turning deep insights into digestible stories

Deloitte approached us with a 122-page Human Capital Trends report filled with strategy, data, and ideas, but too dense for today’s fast-moving audiences. We distilled the core themes into a nine-part video series, each one a focused, one-minute idea designed to stand on its own.

We also developed a modular motion identity for their Marketing Beyond podcast that was clean, flexible, and unmistakably Deloitte. The result was a sharp, unified expression of big ideas made accessible and ready to engage the modern viewer.

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Bringing Precision to Life in 3D

Bringing Precision to Life in 3D

Emerson came to us wanting a concise, engaging 3D video to showcase their Rosemount™ Synchros Temperature Monitor and its many flexible applications. To do it justice, we built a complete 3D refinery environment, including custom applications like heat exchangers, compressors, and enclosures. Hundreds of production hours and careful reference work went into hand-crafting every detail to capture the device’s real-world use.

The result was a visually rich, accurate representation of the Temperature Monitor in action. Every carefully modeled element allowed the client to see the product exactly as it functions in the field. Emerson was thrilled with the final video, which not only highlighted the device’s capabilities but also brought its story to life with clarity and precision.

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