Looking at sales, we use the mapped sales process to create the training content to support the team end to end to ensure they are doing the exact right plays and you have a repeatable model. An easy way to think about this is LEGO, imagine giving 10 people blocks of lego and saying “build a car” — you end up with 10 different cars. Now give them the instructions to build one car and you’ll have 10 of the same car. That's what we’re going for. But we need instructions and the team needs to be trained to do them.
We break down any process and create the videos and drills to accomplish this. Additionally in this area we’re focused on leadership goals and how to align everyone to them. This requires clear communication that aligns everyone to the vision.
Here’s an internal comm campaign for Safelite.