Supporting a team to stay engaged through that entire process is paramount to closing the sale. We start by mapping the sales process from start to finish and keeping client retention step by step. We map a process custom to your organization and its specific needs. With that framework in place, we can develop the specific assets your team needs to sell effectively. Depending on your goals, this can include items such as pitch scripts, objection handling guides, discovery decks, case studies, or specialized pitch site pages.

Additionally, we work on specialized initiatives such as net new logo campaigns, where we consult and help create a tailored 1-to-1 approach to winning new business.

Our focus is to create a 'sticky' experience by reviewing every touchpoint from start to finish. We look for where the process might break down or become frustrating and then fix those gaps. This could involve refining the onboarding process, creating YouTube help content to solve user problems, or improving internal SOPs on customer handling. Whatever the challenge, our mission is to iron out the friction so the experience is intuitive and seamless.

Communication is at the core of everything we do. It is the key to creating the right assets and strategies required for each stage of the journey. To do this effectively, you have to understand the audience and the B2B revenue journey as a whole. Richter has spent the last 16 years obsessed with supporting these specific areas. We have worked with many of the largest and most sophisticated companies in the world to ensure their objectives are met through these actions. We have a full playbook of ideas for these quadrants to help your team achieve the outcomes you need.