Just for fun, I had the team mock up an idea using an Apple Notes theme. I live in Apple Notes and sometimes, sketch in it, and I thought it would be interesting to build a visual style for it. My view is that it's very hard to beat visuals for selling and often when I'm being sold, I really need to see it, I need some visual mass in some way. Using this style, imagine illustrating a concept in a sketch style inside Apple Notes, a program that many of us are intimately familiar with. - Robert Cornish, Richter CEO